The 3 images you must have for your website
When you invest in a personal brand session it is important to do your homework before hand. I walk each of my clients through the process before they even show up to my studio.
One of the big questions I ask is: Where/How will the images be used? When my client mentions that it will go on their website I know that there are 3 important ones that will go on my shoot list.
The Modern Headshot
A life coach poses for a modern head shot at her personal brand photo shoot in Greensboro NC.
No more stuffy, boring headshots in 2025! Your modern headshot should be an authentic reflection of you. It should be professional but approachable.
Jaime, a small business owner, poses for her modern head shot at her personal brand shoot in Greensboro NC.
I know how to guide, direct and pose women to help them feel their best in front of the camera.
2. You at work.
The whole purpose of a personal brand shoot is to give your ideal client a sense of what it will be like to work with you. It shows what they can expect. Images that show you in your element will help clients feel at ease.
Missy poses for her personal brand photoshoot in Greensboro NC
If you are a fitness instructor, we will show how you work with your clients. If you are a private chef, we will show you in your sacred space, the kitchen. The list goes on. And believe it or not, it will actually be fun.
3. You when you are not working…
I know it sounds crazy but what are you like when you are off the clock? What do you do in your down time? Show that! It makes you so relatable and so approachable. Let’s capture that.
Erica poses for her personal brand shoot in Greensboro NC
Overwhelmed? Don’t know where to start?
Call me and let me walk you through a strategy.
What to wear for your brand shoot {Greensboro Personal Brand Photographer}
The outfits that you wear for your session are important. A tailored suit gives off the professional vibe while a casual blouse and slacks gives a feeling of being approachable
Here are a few tips to help you get your wardrobe ideas flowing:
Solid colors are best. Tiny patterns look distorted in the image and are hard to retouch.
Stay away from solid red or solid green. They can throw off the color of your skin.
Loose fitting items are not as flattering as items that are more fitted.
Select items that you feel amazing in. They will help you look amazing.
Need more info or ready to book a session?
Click below…
Becky {40 over 40 portraits} Greensboro
She was so nervous.
During our pre-shoot meeting she had great questions and wanted to make sure she chose the right outfit and jewelry.
I made sure, during the shoot, to guide and pose her every step of the way.
By the end, she actually had fun.
Called it!
Susan {40 over 40 Portraits} Greensboro
Y’all!
She showed up to this shoot in tight black leather pants!
And I knew from that moment that we were going to have FUN!
Interested in joining me for my 40 over 40 project? Want more info? Click the button below:
Windy {40 over 40 Portraits} Greensboro
They were supposed to be a gift for her husband.
But they really were a gift to herself.
That is true for all the women who are a part of my 40 over 40 project. A magazine style portrait experience that will show you who you truly are. How strong, capable, dynamic you are.
That is my wish for every woman. I want you to experience it as well.
Are you ready? Click HERE!
Bobbi
It was very important that we show her tattoo.
That was her 70th birthday present to herself.
And it fits her just fine
Bobbi was actually worried about joining my 40 over 40 project but she was really ready to have an image of herself that she loves.
At 72, I think she deserves it.
Getting a portrait done is a powerful experience all women. I want to celebrate your unique qualities and help you embrace your inner strength and beauty. By capturing your essence in a portrait, you can preserve and honor your life stories, achievements, and dreams.
Let’s chat today and discuss how you want to be photographed.
Franca
When another photographer hires me to do their photos, I kind of freak out!
But Franca had a great excuse: She is always the one behind the camera. There are 1.2 million pictures of her family but very rarely of her.
She was ready to have a moment to her self and the portraits to prove it!
I love when my clients bring in a variety of outfits. And I love it even more when they know what they look good in.
And this is why I love taking women’s portraits. EVERYONE deserves to have images of themselves that they love.
Are you ready to chat? Are you ready to experience this?
Three reasons you need a Brand Photo Shoot pronto!
Listen. As a small business owner I know that time is money so I’m going to cut to the chase:
You need a Brand Photoshoot for your business PRONTO! I have seen too many small business owners who are still using iPhone photos, stock photos or who are not marketing because they have no photos.
I know that you are going to protest, make excuses or just live in denial. But here is the thing, as a fellow small business owner, I want to see you succeed! I want your phone to ring off the hook, I want your inbox to be full of emails that begin with “You are so amazing!” I want you to be so successful that it is time to think about hiring someone to help you run that beautiful business of yours. I wish that for you because I wish that for my own business.
So let me plead my case on why you NEED a Brand Shoot, like ASAP!
1. The right Brand Shoot makes you look professional. There is no other way to say it: if you are still using your iPhone to take photos for your business, it looks like you are using iPhone photos for your business. And while that might save you money right now, it is actually costing you big time in the long run.
Your perfect client is looking for a brand that they can know, like and trust. They will not connect to a stock photo. But gorgeous curated images of you doing what you love, in the space you have created will stop them in their tracks (or scroll).
A Brand Shoot is an investment but you will make it back 10 fold when the right client who values what you do lands on your IG or website.
A Brand shoot with me will take one MAJOR thing off your business plate. We all know we need to market on the major social media platforms AND have a killer website AND have a thriving email list but so many entrepreneurs I have talked to get stuck on 2 main things: what to write and not having the right image to go with the post.
When you have a Personalized Brand shot with me we will plan the entire shoot to fit your marketing for the next few months. We will talk about any sales, workshops, events, etc. that you have coming up and then we will create a bank of images for you to have at your finger tips.
Did you know the social media images should be a certain file size? Did you know there is one color that grabs the attention of your audience and stops their scrolling more than any other? Did you know that if you rename the image file to certain words it will improve where you show up on the Google search results? All of this and more will be on the agenda of our planning session and post shoot session.
A Brand Shoot with me will help you feel more confident. I know that is a big statement but I believe with my whole heart it is true. Not only will I have a Hair and Make-up Artist on site to help you feel your best, but I will pose you and direct you every step of the way. No more awkward Barbie hands. You will feel amazing and like the boss you truly are.
I invite you to a chat with me to see how I can help you create the business of your dreams. I am cheering for you, sister!
Restoration Massage-Greensboro Brand Photography
It has been an idea in her head for awhile now.
Opening her own small business was a huge leap of faith and Kelly did a beautiful swan dive right into the middle of it.
She knew that the type of business she wanted was different than most massage clinics. She wanted to focus on therapeutic massage. This is perfect for those with injuries, muscle soreness, spasms, etc.
This means that her brand and images MUST convey that message across her website and social media.
When she contacted me about a personal brand photo shoot, we got really specific on who her ideal client is, why they are coming in and what do they need to know about the experience.
My client questionnaire is a way for me to understand my client’s needs, niche and message.
We set up the shoot and recruited models that are similar to her ideal client. Then, Kelly did her exact client experience while I took a bajiliion photos. We want to show her clients what it is like to work with Kelly and how they will feel during the experience.
SHOW YOUR WORK (Get it!)
Enjoy!
If you are in the Cary or Clayton area, go see Kelly!! She is incredible!
Kelly now has a folder full of images to use on her website, social media, email campaigns, etc. Her content is set for a good long while.
Are you ready to have images that show off your business? Click below!
The 90's called. They want their headshots back
My top 3 modern headshots you need ASAP!
Headshot relics of the past
Long Long ago, headshots were super boring and super stuffy. Thank goodness they have finally come out of the dark ages.
Small business owners today actually have the upper hand when it comes to the images they post online. Your ideal client wants to know who they are actually working with. They want to see your personality and see what you are all about.
So I am going to share my top 3 modern headshots you need ASAP!
#1 - Traditional - ok, I know what I said above, but there are sometimes when you need a traditional, professional headshot, but I stand by my statement that they don’t have to be boring or too stuffy. One way you can shake things up is with your wardrobe. Use colors, wear beautiful jewelry. Let the real you shine through. These headshots are great for your profile picture on LinkedIn.
#2 - You at work - It is possible to say a lot about yourself in one image (you know they whole “a picture is worth a thousand words”). One way to do that is to show what you do as your profile pic. It can be an image of you in your work space, you with your product, or you being you! BE CREATIVE!
These headshots are great for your Facebook profile or banner, your website’s About Me page, on your email header, etc.
#3 - Personality - I think one of the best modern headshots is when your personality shines through. Of course, these wouldn’t work on Linkedin but they show your ideal client who you are and what you are all about. These should be fun, lighthearted, and plays to your brand. These would work great on Facebook, Instagram, your website, your emails, etc.
